ZAG FIRST B2B Marketing
Anne Accardi is a skilled digital marketing professional with extensive experience in content creation and marketing coordination across various sectors. Currently serving as a Digital Marketing Coordinator at ZAG FIRST B2B Marketing, Anne previously held roles such as Digital Initiatives & Resources Librarian at Park University and Marketing Content Copywriter at Transeo, where responsibilities included developing marketing calendars and writing long-form content. With a background in advertising content development at Hallmark Cards and a history of roles in educational institutions, Anne has demonstrated expertise in social media management, SEO, and communications. Anne's educational credentials include a Master's degree in Library and Information Science from the University of Missouri-Columbia and an undergraduate degree from Washington University in St. Louis.
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ZAG FIRST B2B Marketing
As a business leader, you don’t care about marketing “results” like page views, clicks, or social media impressions. Those vanity metrics are nice, but they do not impact the bottom line. You care about leads. You care about identifying your ideal customer and staying in front of them when they need you. You care about helping your sales team close more business. Those are the results we focus on. If you are looking for a marketing company that understands the nuances of B2B and can help you drive your business forward, we should talk.