Elena Grassi

Elena Grassi is an accomplished professional in the fashion and e-commerce sectors with extensive experience at Zalando, adidas, and Puma Group. As the Head of Platform Conformity and Partner Services at Zalando, Elena leads compliance efforts across multiple areas, ensuring adherence to EU regulations and internal standards, while previously driving partner onboarding and commercial acceleration. At adidas, Elena managed the Y-3 brand in EMEA, achieving significant sales growth and enhancing marketing initiatives. With a strong educational background in Marketing Management from Università Bocconi and other prestigious institutions, Elena has continuously demonstrated leadership, strategic thinking, and a commitment to partner success throughout her career.