Saarthak Choudhury

Saarthak Choudhury is a skilled media analyst currently employed at Zalando since May 2024. Previously, Saarthak worked as a data analyst at Hashtag You from June 2022 to April 2024, where significant achievements included enhancing lead conversion through B2B webshop data infrastructure and optimizing ad channels such as Meta and Google Ads. Earlier experiences encompass a role in performance marketing and business development at stoyo, where contributions were made to DTC brand campaigns and KPI monitoring. An artificial intelligence internship at Bosch involved improving a machine learning toolkit, while entrepreneurial efforts included founding Pixel, a photography workshop company. Education credentials comprise a Master of Science in Data Analysis and Decision Science from RWTH Aachen University and a Bachelor of Technology in Information Technology from SRM IST Chennai.