• ZAM

  • Mario Sgambelluri

Mario Sgambelluri

Marketing Director at ZAM

Mario Sgambelluri has an extensive work experience history. Mario currently works as the Marketing Director at ZAM, a Tencent-owned company that provides marketing services for various video game clients. In this role, they lead integrated marketing strategy and manages the social, community, and influencer teams. Prior to that, Mario was the Director of Marketing and Sales at Interlink English, where they played a significant role in the growth of the language school.

During their time at Activision, Mario held multiple roles, including Digital Marketing Manager for the popular CALL OF DUTY franchise. Mario was responsible for developing digital marketing, content, and social media strategies, as well as producing marketing videos and managing paid media partnerships. Their innovative work in augmented reality, chatbot, voice, and alternate reality gaming earned him a Cannes Lion award.

Before Activision, Mario worked at iMedia Communications, Inc. in various leadership positions. As an Associate Publisher, they led the business news portal, overseeing the development and production of marketing elements and managing content strategy. Mario also served as the Managing Editor, responsible for content strategy planning and newsletter production.

Mario's early career included roles as an Editor at Razorgator, Inc. and a Service Specialist at Amazon.com.

From 1994 to 1999, Mario Sgambelluri attended Seattle University. However, no specific degree or field of study was mentioned.

Location

Los Angeles, United States

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Previous companies


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Offices


ZAM

ZAM provides is an online platform that provides massively multi-player online (MMO) gaming information. The company operates a network of websites that provide in-game and out-of-game information to the MMO players. ZAM’s websites include ZAM, which hosts active player communities for the MMO games and offers a range of features, includingdatabases, forums, and character profiles; Wowhead, which provides map, creature, and item information concerning World of Warcraft; Thottbot, which offers game information and tools specific to World of Warcraft and community-based hints, tips, and guides; MMOUI, which provides game interface add-ons and customizations; and an online gaming radio site. ZAM, LLC was formerly known as Allakhazam.ZAM was founded as Allakhazam by Brock Pierce in January 2006 and is based in  Los Angeles, California.


Employees

11-50

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