Zarraffa's Coffee
Holly Barnes is an experienced marketing professional currently serving as Head of Marketing at Zarraffa's Coffee since July 2023. Previously, Holly held the position of Head of Franchise Marketing & Lead Generation at DCS FRANCHISE GROUP, where responsibilities included digital marketing and copywriting focused on lead generation within franchise sales. Holly's background encompasses franchise development marketing at Poolwerx Corporation Pty Ltd and a marketing manager role at Australian Sports Nutrition, along with extensive event marketing experience at Perspective Publishing. Early career highlights include journalism roles at Weigh-Less Magazine and Rugby News Newspaper, and operations management at Bold Marketing South Africa. Academic qualifications include a Bachelor of Arts (Honours) in Mass Communication/Media Studies and a Bachelor of Arts in Communication and Media Studies from the University of South Africa.
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Zarraffa's Coffee
Zarraffa’s Coffee was founded in 1996 by Kenton and Rachel Campbell. The company is proudly 100% Australian owned with its head office based on the Gold Coast. Zarraffa’s (pronounced Za-raff-as) comes from the Arabic word ‘Zarafa‘ which means ‘Giraffe’ and the Masai Giraffe typically inhabits the savannahs of Kenya and Ethiopia, the origin of coffee. From a single store in Southport on the Gold Coast, the Zarraffa’s Coffee business has evolved into an award-winning enterprise, now serving customers in over 80 locations across Queensland, Western Australia and New South Wales. Leading the way in retail coffee innovation Zarraffa’s Coffee developed its popular drive thru store concept in 2010, providing customers with quality coffee and added convenience. The company’s expansion to the West Coast in 2012 enabled Zarraffa’s to introduce its unique blend of coffee to a whole new region of coffee lovers. The company now operates its network of stores in shopping centres, strip malls and drive thru locations on both sides of the country, with expansion planned in these key geographical areas in the coming years. Zarraffa’s Coffee has fostered a culture where everyday customers can access great coffee and be a part of this Australian success story. By joining the Zarraffa’s Z Card® loyalty program loyal customers or ‘Zarraffites’ are rewarded, educated, communicated to, nourished and hopefully inspired in their day-to-day. At Zarraffa’s the commitment to product, service, freshness, convenience and a genuine love of coffee, is what makes the Zarraffa’s Coffee experience – just like its namesake the Masai Giraffe – ‘head and shoulders’ above the rest. To view store locations, visit: zarraffas.com/our-stores/ To find out about franchising opportunities visit: zarraffas.com/franchising/ Contact us: zarraffas.com/contact/