Erica Castro

Erica Castro is an experienced product specialist currently working at Zé Delivery, focusing on consumer journey areas such as checkout, payments, and search journey. Previously, Erica served as a group product manager for the seller journey, achieving significant improvements in NPS and developing integration strategies for sellers. As a senior product manager at Bionexo, Erica contributed to important initiatives in healthcare management. Additionally, Erica is the founder of the "Mulheres de Produto" podcast and has held various roles in project management and product ownership across multiple companies, including Affero Lab, Ativa Corretora, ICAP Brasil, and Ágora Corretora. Erica's educational background includes specialized training in product strategy, UX design, and project management.