Ankita Wadhwa

Chief Content Architect at Zell Education

Ankita Wadhwa has a diverse work experience in the field of digital marketing and education.

Ankita is currently the Head of Digital Practice at Orange Health Digital, a new media marketing agency specializing in healthcare brands. In this role, they focus on creating go-to-market plans, patient acquisition strategies, and lead nurturing funnels using an integrative digital strategy.

Ankita is also the Co-Founder of TheHealthOrange, a healthcare-specific digital media company. Here, they craft targeted, high-quality, content-driven marketing solutions for healthcare clients across various verticals.

Ankita Wadhwa has served as a Visiting Faculty at S.P. Jain Institute of Management & Research, where they deliver courses on digital marketing and other related topics. Ankita has also held similar positions as a Visiting Faculty Member at Narsee Monjee Institute of Management Studies,, ISDI Parsons Mumbai, and Indian School of Management & Entrepreneurship.

In addition to their work in digital marketing, Ankita Wadhwa has also been a Chief Content Architect at Zell Education, focusing on content development.

Previously, Ankita held the role of Product Manager at PrettySecrets, an Indian lingerie and apparel brand. In this position, they conceptualized and implemented a comprehensive product strategy that encompassed promotion planning, pricing, and marketing outreach. Ankita also developed brand promotion strategies, implemented content strategies, and analyzed website performance metrics to improve customer acquisition and retention.

Ankita Wadhwa has extensive experience in digital marketing and education, having worked with various companies and institutions.

Ankita Wadhwa completed their Bachelor of Engineering (BEng) in Information Technology from Thadomal Shahani Engineering College from 2006 to 2010. Before that, they attended R.D National College for their Higher Secondary Education. Ankita also studied at St. Louis Convent High School, Mumbai, where they obtained their Secondary School Certificate.



  • Chief Content Architect

    July, 2019 - present