Joanna Wasiewicz is a skilled professional specializing in paid social and programmatic media, currently serving as a Senior Paid Social Planner at Zenith since March 2023. Previously, Joanna held positions including Programmatic Specialist at Proxi.cloud and various roles at Starcom, where responsibilities included planning, implementing, and optimizing programmatic campaigns for L'Oréal. Joanna also gained experience as an HR Researcher at Optineo, where database management and candidate communication were key tasks, and interned as an HR Learning & Development Trainee at DSV, contributing to training organization and recruitment app development. Joanna earned a Licencjat degree in Organizowanie Rynku Pracy from the University of Warsaw between 2017 and 2020.