Zenith UK
Zoe Mehmet is an accomplished Project Manager at Edelman since July 2023, overseeing Business Communications projects for DP World. Simultaneously, Zoe serves as a Senior Investment Executive and Diversity and Inclusion Lead at Zenith UK, managing a team of 20 and driving initiatives for a diverse workplace while handling media investments for luxury brands. Previous roles include Marketing Executive for the Leeds RAG Fashion Show, Group Assistant at Barracudas Activity Day Camps, and Spanish Language Event Coordinator for Spanglish Exchange. Zoe holds a Bachelor's Degree in Geography and Spanish from the University of Leeds and furthered studies in Spanish Language and Culture at Pontificia Universidad Católica Argentina.
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Zenith UK
Welcome to Zenith – the ROI agency. Nowadays, brands want rapid, spectacular growth and they expect media to deliver it. Clients used to give us media briefs that said “deliver 80% awareness” or “give me an impactful Christmas campaign”. Now we hear: “take me from 4th to 1st in my category”, “help me grow 10% in a market declining 10%” or “make me the most loved brand in my industry”. These are huge asks of media, that can’t be met through tweaking the media plan of two years ago. Decades of advertising research prove that without a big change, large brands stay large and small brands stay small. This is why Zenith help brands make bold moves. Bold moves are big, brave changes to media strategy, delivering more impact for brands and more value for consumers. Bold moves are backed up with a solid forecast – they are a better path to growth. Bold moves build a partnership – we believe in this approach so much we link our growth to your success. Bold moves bring bigger ROI. This approach works for our clients, our people and consumers – it’s why we are recognised as the UK’s best media agency. Campaign's Best Places to Work 2023 and The Sunday Times Best Places to work 2024. On the podium for Campaign's Agency of the Year for the last three years and most awarded agency at the Campaign Media Awards for 2023 and 2024.