Samantha Cronin

Samantha Cronin has a varied work experience spanning several industries. Samantha is currently working as an Account Executive in Digital Healthcare at Zeno Group since July 2022. Prior to this role, they held the position of Assistant Account Executive in Digital Healthcare at the same company starting from July 2021.

In 2020, Samantha worked as a Public Relations Intern at BPCM, where they gained experience in executing press requests, curating press releases, and drafting targeted pitch angles. Samantha also interned as a Beauty Public Relations Intern at BPCM, where they managed press relations, handled the press inbox, and led a team project in developing a sustainable partnership mailer.

During the same year, Samantha worked as a Server at Klein's Waterside Market and Cafe, where they oversaw opening and closing procedures and maintained customer satisfaction. Samantha also served as a Social Media Marketing Intern at Transition Enterprises, LLC, where they collected social media campaign data, analyzed media trends, and collaborated with the marketing team.

Samantha's work experience also includes internships as a Fashion Public Relations Intern at RBBR, where they utilized media databases and organized contact lists. Samantha worked as a Valley Magazine Influencer at VALLEY Magazine (Penn State), raising brand awareness through social media platforms.

In 2018, Samantha was part of the Communications and Digital Strategy Committee at the Public Relations Student Society of America (PRSSA). Samantha also served as a Marketing Manager at Bumble, responsible for field marketing efforts and promotional campaigns. Additionally, they held the position of Vice President of Public Relations at Kappa Delta Sorority, where they established and monitored the brand presence on social media.

Prior to their internships and committee roles, Samantha worked as a Lifeguard at Candlewood Management Service, Inc., where they maintained safety at the facility and provided emergency attention and treatment when needed.

Samantha Cronin began their education in 2013 at Holmdel High School and completed their studies there in 2017. After graduating from high school, they enrolled at Penn State University in 2017 and pursued a field of study in Public Relations, Advertising, and Applied Communication. Samantha attended Penn State University until 2021. During their time at university, Samantha also had the opportunity to study abroad at IES Abroad in 2020, where they continued to focus on Public Relations, Advertising, and Applied Communication.