Giriraj R

Revenue Growth & Monetization Strategy at Zepto

Giriraj R is a seasoned professional in revenue growth and monetization strategy, currently holding a position at Zepto since December 2024. Previously, Giriraj was a Regional Manager for Growth Strategy at Swiggy, driving planning and market expansion for multiple states in East and South India. As Growth Strategy lead for Blinkit in Bangalore, significant achievements included 35% year-over-year growth and improvements in customer acquisition. Giriraj also played a key role in expanding Blinkit's market presence in Tier 2 locales and was involved in launching Zomato in new markets as a Business Analyst. Early in the career, Giriraj excelled as a Business Development Associate at PlanetSpark, achieving sales targets in the UAE and Middle East. Educational background includes a Bachelor of Engineering in Mechanical Engineering from Visvesvaraya Technological University.

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