Marketing and Brand Development

About

The Marketing and Brand Development team at Zespri International is responsible for enhancing the global presence and recognition of the Zespri™ brand. This team strategically manages marketing initiatives across various regions, focusing on product innovation, trade marketing, and brand strategy to drive sales and consumer engagement. By collaborating with local managers and utilizing market insights, they ensure that Zespri's premium-quality kiwifruit resonates with diverse markets while supporting the overall vision of sustainable growth and horticultural excellence.