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Alex Kao

Senior Director, Data Science & Analytics at Zeta Global

Alex Kao is a seasoned professional in data science and analytics with extensive experience in performance analytics, revenue management, and statistical modeling. Currently serving as Senior Director of Data Science & Analytics at Zeta Global since January 2022, Alex previously held significant roles at Cardlytics, InterContinental Hotels Group, and aspirent, where responsibilities included automating marketing campaign projections, developing data visualization tools, and leading performance analytics initiatives. With a strong foundation in advanced statistical techniques, Alex holds an MBA and an MS in Decision Science from Georgia State University and a BS in Mechanical Engineering from National Sun Yat-Sen University. Alex's contributions have been recognized through multiple awards, including a finalist position for the 2016 TAG Innovation Award.

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