Zeta Global
Melissa Olmstead currently serves as Associate Director of Partnership Strategy at Zeta Global, a position held since February 2023. Previously, Melissa worked at dentsu international as Manager of Paid Search & App from March 2019 to March 2023, and at IgnitionOne from March 2015 to February 2019 as Senior Media Manager. With extensive experience in paid search strategy across various companies, Melissa has a proven track record of collaborating with teams to optimize campaigns, provide actionable insights, and mentor junior staff. Prior roles include PPC Specialist at isoTree and SEM Specialist in freelance work, contributing to substantial client acquisition and campaign performance improvements. Melissa holds a BA in Psychology and Sociology from Purdue University.
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Zeta Global
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Zeta Global is customer lifecycle management marketing company which was founded in 2007.