Rion Pashalidis

Rion Pashalidis is an accomplished Business Systems Analyst with extensive experience in data management, client onboarding, and technical writing. Currently at Zeta Global since March 2022, Rion focuses on creating detailed design documents and integrating various data management systems, including Salesforce products, for large-scale marketing platform implementations across multiple industries. Previously, Rion worked at Epsilon as a Business Systems Analyst II and I, where responsibilities included developing technical specifications and facilitating marketing campaigns using Adobe Campaign and SQL. Rion's early career includes roles in business development and undergraduate admissions at Bentley University, as well as experience at Tesla and Vittorio's Formalwear, showcasing a diverse skill set in both technical and customer-facing roles. Rion holds a B.S. in Marketing and a B.A. in Global Perspectives from Bentley University.