Sara Tucy

Sara Tucy, MBA, is an accomplished marketing professional with extensive experience in strategic consulting and marketing strategy. Currently serving as Director of Strategic Consulting at Zeta Global since June 2021, Sara specializes in customer lifecycle optimization and develops marketing roadmaps aligned with client objectives. Previously, as Director of Marketing Strategy at Valassis, Sara led market research and multi-channel campaigns to enhance client retention and profitability. Other notable roles include Community Marketing Manager at Sports Authority, Product Marketing Manager at BIC Graphic North America, and Director of Marketing & Business Development at Adplex, where Sara focused on strategic marketing initiatives for major retail clients. Sara began her career as Marketing Manager/Specialist at Eckerd, overseeing marketing strategies across a large network of stores. Sara holds an MBA in Marketing, awarded summa cum laude from Nova Southeastern University.