Yaxi Li

Yaxi Li has a diverse work experience ranging from marketing and media to business development. Starting in 2011, they worked as an Assistant Editor at Qingdao Morning Newspaper Agency. In 2012, they became a Client Consultant at Times Leader PR Institution in the Qingdao Area. Yaxi then transitioned to the music industry, working as an International Marketing and Social Media Communication role at Universal Music Group in 2013. In 2014, they worked as a Market Research Analyst at Tunepics.Ltd, where they collaborated with esteemed fashion industry professionals. Yaxi then joined Cocoon Global in 2015 as a Vice President, focusing on global partnerships until 2018. In 2019, they became the Marketing Director at Made In London Media, where they developed integrated marketing strategies for clients such as British Airways and Four Seasons. Currently, Yaxi holds the positions of Vice President and Head of Business Development, Executive Assistant to the CEO at Zeux, starting in November 2019.

Yaxi Li obtained a Bachelor's Degree in International Communication Management from De Haagse Hogeschool / The Hague University of Applied Sciences between 2010 and 2013. Later, they pursued a Master's Degree in Strategic Fashion Marketing at the University of the Arts London from 2014 to 2015.