Arrio Hoffman

Arrio Hoffman is a versatile professional with experience in product management, data analysis, and pricing strategy. Currently serving as a Product Manager at ZiFi since February 2023, Arrio is responsible for launching a fully digital bank aimed at small business owners and overseeing various financial functionalities. Previously, Arrio held roles as a Data Analyst at Platform Science, focusing on product analytics using tools such as Snowflake SQL and Tableau. Previous experience includes work as a Pricing Analyst at Overstock.com and as a Senior Analyst at Goldman Sachs, where impactful contributions were made in change management and business intelligence. Academic qualifications include a Bachelor of Arts in Philosophy, along with minors in Discrete Mathematics/Formal Logic and Theoretical & Applied Ethics from Brigham Young University.