Ligia Gutierrez

Product Growth and CRM at Ziina

Ligia Gutierrez has a diverse work experience in growth marketing and product management. Ligia is currently working as a Product Growth and CRM professional at Ziina. Prior to this, they served as a Growth Marketing Lead at Huspy, where they developed and implemented growth strategies, managed digital campaigns, and conducted A/B testing. Before that, Ligia worked as a Growth Product Manager at RD Station, coordinating priorities and driving collaboration across different teams. Ligia also has experience as a Sr. Growth Analyst at SumUp, where they managed online marketing channels and created performance reports. Ligia began their career as an Online Marketing Analyst at L4U - LOADING FOR YOU and Microsoft, where they gained valuable intern experience. Overall, Ligia's work experience demonstrates their expertise in growth marketing, data analysis, and cross-functional collaboration.

Ligia Gutierrez's education history is as follows:

In 2010, Ligia started their undergraduate studies at ESPM Escola Superior de Propaganda e Marketing. Ligia completed their degree in Business, Management, Marketing, and Related Support Services in 2014.

In 2013, Ligia attended Kaplan College in Bournemouth for a course in English for business, although the degree obtained is not specified.

In 2015, Ligia enrolled in an online course at Internet Innovation, specializing in Gestão e Estratégia em Marketing Digital (Management and Strategy in Digital Marketing). The duration of this course is not specified.

In 2018, Ligia completed an online course at Udemy Academy on Curso Completo de Facebook Ads & Instagram Ads (Complete Course on Facebook Ads & Instagram Ads). The duration of this course is not specified.

In 2020, Ligia attended Tera for a course on Digital Marketing & Growth. The duration of this course is not specified.

Ligia has also obtained several certifications: in 2016, they obtained the certifications in Publicidade Gráfica (Graphic Advertising), Publicidade de Pesquisa (Search Advertising), Fundamentos do AdWords (AdWords Fundamentals), and Publicidade em Vídeo (Video Advertising) from Google. In 2021, they obtained a certificate in Curso - Product Growth from Cursos PM3.

No information is provided regarding the end years for Ligia's more recent education experiences, indicating that they may still be pursuing ongoing education in these fields.

Links

Previous companies

SumUp logo
Microsoft logo
Huspy logo
RD Station logo

Peers

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Timeline

  • Product Growth and CRM

    March, 2023 - present