Ziplines Education
Latasha James is a Subject Matter Expert at GreenFig. Latasha has over four years of experience in the social media and marketing industries.
Latasha began their career at Kelly Services as a Social Media Community Manager & Paid Social Coordinator. In this role, they were responsible for maintaining content calendars for Twitter, Facebook, LinkedIn, and Instagram, and all other social media properties. Latasha was also responsible for overseeing social media customer care, fostering engagement and conversation across our social channels, creating multimedia content, and strategizing, managing, and reporting on paid advertisements.
During their tenure, Kelly Services was recognized 3x by LinkedIn as a Most Socially Engaged Staffing Agency.
After three years at Kelly Services, Latasha joined General Motors as a Senior Marketing Support Advisor. In this role, they led a team of 20+ marketing support advisors who assisted General Motors customers and prospects with customer care, dealership visits, and new vehicle inquiries across GM's major US brands (Chevrolet, Cadillac, GMC, and Buick.) As a junior advisor, they were consistently recognized as a top lead generator in their department. As a senior advisor, they trained and developed junior team members, as well as acted as a liaison between the business and local dealerships utilizing our services.
After one year at General Motors, Latasha joined GreenFig as a Subject Matter Expert. In this role, they are responsible for providing expert guidance on all aspects of the GreenFig platform to users. Latasha also works closely with the GreenFig team to create new course content, develop marketing strategies, and create engaging multimedia content.
Latasha James earned their Bachelor of Arts in Film, Video, & Media Studies from Western Michigan University and their Associate of Arts in Communication from Kalamazoo Valley Community College. Latasha is also certified as a Shopify Partner and Squarespace Circle Member, and they have an Inbound Certification from HubSpot.
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Ziplines Education
Ziplines Education, an industry-leading education company, partners with universities to deliver industry-focused certificate courses that prepare professionals for today’s digital-first workforce so individuals can confidently pursue the career they’ve always wanted. The award-winning industry innovator launched in 2017 as GreenFig and relaunched as Ziplines Education in early 2024. Today, dozens of leading U.S. colleges and universities trust Ziplines Education as their continuing education partner, including the University of Virginia School of Continuing and Professional Studies, the University of Arizona, and the University of North Carolina at Charlotte. To learn more about the company, visit ziplines.com and follow them on @ZiplinesEducation on Linkedin, Facebook, Instagram, and YouTube, and on @ZiplinesEdu on Twitter.