Mason Watkins

Director Of Marketing at ZLine

Mason Watkins has a diverse work experience in various marketing roles. Mason started their career as a Sales Associate at Sports Authority, where they provided excellent customer service and generated sales. Mason then worked as a Client Services Coordinator intern at Ameriprise Financial Services, Inc. In 2016, they joined Cabela's as a Fly-Fishing Outfitter, assisting customers and selling products. The same year, they became a Street Team Member at Reno 1868 FC, promoting the team's events. In 2017, they worked at Wimmer Solutions as a Contract Specialist, facilitating communication between Microsoft and its business partners. Later that year, they joined ZLINE Kitchen and Bath and held multiple positions, including Social Media Manager where they managed the company's social media channels and created content. Mason then became the Digital Marketing Manager, responsible for managing the paid media strategy and expanding the digital marketing funnel. Mason is currently serving as the Director of Marketing at ZLINE, overseeing the marketing budget, omnichannel strategy, and front-end development. Additionally, in 2017, they interned as a Marketing and Promotions Intern at Reno Aces Baseball Club, assisting in promotional events and game entertainment.

Mason Watkins has an extensive education history. Mason began their academic journey at Oak Ridge High School, where they completed their General Education studies from 2008 to 2012. Following their high school graduation, Mason pursued higher education and attended Cosumnes River College from 2012 to 2014, earning their Associate's Degree in Liberal Arts and Sciences/Liberal Studies.

Continuing their educational pursuits, Mason then enrolled at the University of Nevada, Reno from 2014 to 2017. During their time there, they achieved a Bachelor's Degree in Marketing.

Aside from their formal education, Mason has also obtained several certifications. In September 2018, they acquired the Google Ads Certification and the Google Analytics Individual Qualification from the Academy of Ads. Furthermore, in August 2016, Mason obtained the Series 7 certification from the Financial Industry Regulatory Authority (FINRA).

Overall, Mason Watkins has a well-rounded educational background with degrees in Liberal Arts and Sciences/Liberal Studies and Marketing, along with additional certifications in Google Ads and Analytics, as well as Series 7.

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Timeline

  • Director Of Marketing

    February, 2020 - present

  • Digital Marketing Manager

    April, 2018

  • Social Media Manager

    September, 2017