Shane O Leary

Shane O Leary is an experienced marketing professional currently serving as the Marketing Director - Direct to Consumer for Zoetis, overseeing a $15 million marketing budget for key international markets. Previous roles include Head of Media & Marketing Performance at Accenture Song, where Shane successfully launched a new practice, and Strategy & Communications Planning Director at Droga5 Dublin, contributing to notable brand campaigns. Additional experience encompasses leadership positions at Mindshare Ireland and GroupM Ireland, along with marketing roles at MediaCon and Simply Zesty. Shane has also lectured on digital marketing and holds multiple diplomas and certifications, including from Harvard Business School and UC Berkeley Haas School of Business, enhancing a strong educational foundation in business and marketing strategies.