Vik Meshefejian

Vik Meshefejian is an accomplished professional in the ecommerce and consumer products sectors, currently serving as the Director of Ecommerce at ZURU Edge and ZURU Toy Company since October 2022 and November 2020, respectively. In these roles, Vik focuses on driving innovation and brand building on a global scale within the fast-moving consumer goods and toys markets. Additionally, Vik is the Founder of StreamRig, which aims to provide centralized solutions for computer peripherals and streaming hardware/software. Prior experience includes roles as Director of Sales and Operations for the Americas at MUSIC Tribe, Category Manager at Guitar Center, and Buyer at Radio Shack. Vik holds a Bachelor of Science in Business Administration and Business Law from California State University, Northridge.