Paula Escobar

Paula Escobar is a seasoned professional with extensive experience in marketing, business consulting, and event management. Currently serving as a Business Consultant for Franchisees at AB InBev since September 2018, Paula specializes in marketing and performance consulting, overseeing 32 clients and expanding operations nationwide. Previous roles at AB InBev include Marketing and Experience Lead and Retail Lead, focusing on strategy development and partnership growth. Prior to AB InBev, Paula was the General Manager and founder of Top Sound Records, as well as a manager at Kukaramakara Restaurante-Bar and Islamorada Restaurante. Paula holds a degree in Industrial Engineering from Pontificia Universidad Javeriana, obtained in 2013.