Semih Halat

Semih Halat is a skilled professional with extensive experience in growth marketing and data analytics. Currently serving as the Director of Growth Marketing & Analytics at Zynga since January 2020, Semih previously held multiple positions at Garanti Bankası from July 2015 to January 2020, including Digital Customer Journey Analytics Supervisor and Data Scientist. Responsibilities included being the Product Owner for key digital journeys, utilizing data mining tools, developing personalized propensity models, and measuring digital journey KPIs. Earlier experience includes positions at TOFAŞ Türk Otomobil Fabrikası A.Ş., Mercedes-Benz Türk, and Sanko Bartin Cement, complemented by a strong educational background with a degree from Orta Doğu Teknik Üniversitesi.