Shannon Hooper

Shannon Hooper is currently the Vice President Strategic Partnerships at 23XI Racing. Prior to this role, Shannon held positions such as Director of Partnership Success and Strategy at Tepper Sports & Entertainment, Vice President Partnership Sales at 4FRONT, and Director of Partnership Development at Hendrick Motorsports. Shannon's career journey includes experience in customer marketing planning at Kellogg Company and media planning at Starcom MediaVest Group. Shannon holds a Bachelor of Arts in Communication Studies with a focus on Communications and History from the University of North Carolina at Chapel Hill.