Idan Lutsky

Product Marketing & Brand Manager at 365Scores

Idan Lutsky has a diverse work experience spanning various industries and roles. Idan is currently working as a Product Marketing & Brand Manager at 365Scores since April 2022. Prior to this, Idan worked as a Podcaster at OSIM NBA, where they ranked as one of Israel's top-3 sport podcasters. Idan also founded and served as the CEO of LAFA MEDIA starting from November 2017. Idan was the Head of Content & Product Manager at No Filters TV, where they created, developed, and managed content for the platform, including TV shows, podcasts, and documentaries. Idan worked closely with content partners such as Minute Media and First Media.

Idan's previous experiences include working as a Senior PPC Account Manager at Plarium, one of the world's leading gaming companies. Idan was responsible for strategic planning and hands-on management of large-scale mobile and web Facebook campaigns. Idan also analyzed campaign performance and optimized them using third-party ad-tech platforms.

Before Plarium, Idan worked as a Social Media Marketing Manager at Ecaliptoos - New Media Marketing LTD. Idan handled strategic planning and hands-on management of Facebook campaigns, evaluated media spend datasets, created marketing content, and maintained partnerships with Facebook and Google. Idan worked with clients such as Microsoft, L'Oreal Paris, Samsung, Disney, and more.

Idan also has experience as a Digital Planner at Adler Chomski & Warshavsky - GREY, an IT Consultant at One1 and GlassHouse Technologies, and a Senior Trainer at Mamram. Overall, Idan's work experience showcases their expertise in marketing, content creation, and strategic planning across various industries.

Idan Lutsky completed a Master of Arts (MA) degree in Public Policy & Political Marketing from Reichman University between 2019 and 2021. Prior to that, from 2008 to 2013, they earned a Bachelor of Arts (BA) degree in Communication and Media Studies, also from Reichman University.

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