Barbara Hans

Barbara Hans has a diverse work experience spanning various roles and industries. Their most recent position was as the Chief Marketing Officer at A. Lange & Söhne, a luxury watch company, since September 2020. Prior to that, they served as the Chief Operating Officer Asia at Serviceplan Group from February 2020 to September 2020.

Barbara also held significant roles at Spark44, where they were the Head of Transformation and later became the Managing Director in Shanghai. During their time at Spark44, they played an instrumental role in building and growing the agency, focusing on integrated communication and strategy, particularly in the automotive industry.

Before joining Spark44, Barbara worked as the APA Fleet Project Manager for Ford at Wunderman and as a Senior Business Director at SapientNitro, where they led a team in partnership with other agencies to create integrated campaigns for Volvo.

Earlier in their career, Barbara served as the Director of the SHA office at The MINT Organization, focusing on communication and motivation through performance improvement, incentive travel, and events. Barbara also had stints as a Project Manager at Nuovo Mondo International [China] Co. Ltd and as a Representative at VOK DAMS CHINA.

Barbara's experience also includes roles as the Head of Training at Triumph and as the International Training Manager at Wolford. Overall, Barbara Hans has demonstrated expertise in marketing, operations, transformation, and integrated communication across various industries throughout their career.

Barbara Hans earned their MA degree in Sinology from Ruhr University Bochum between 1989 and 1999. Prior to that, they completed their Abitur from Schiller Gymnasium Witten. The exact years for their Abitur completion are not provided.