Kato de Smet

Kato De Smet is an experienced marketing and online category professional currently serving as the Online Category Coordinator at A.S.Adventure since June 2023. Previous roles include Marketing Consultant for B&R bouwgroep and BYD Inchcape BeLux, where responsibilities involved coordinating the Brussels Motor Show for a new electric vehicle brand. Kato has also contributed as a marketing intern at Koffie/Cafés Rombouts and as a webshop coordinator intern at FNG Group, focusing on e-commerce activities and email marketing. A foundational experience in market research was gained at Telenet, developing metrics for online user experience. Kato holds a Master’s degree in Business Administration from KU Leuven and a Professional Bachelor’s degree in Marketing from Karel de Grote-Hogeschool.