Vitaliy Rizol is currently the Head of Design at A5 Labs. Prior to this, they served as the Chief Design Officer at UpGames Ltd from January 2016 to August 2020. In this role, they helped develop and execute the creative and design roadmap for the company’s portfolio of games. This included working with engineers on implementing designs, providing clear documentation, assets, and behavior documentation. Vitaliy also defined all aspects of the game that impact the end-user, including game play, interface, animation, sound, art style etc.
Rizol has extensive experience in game design and development. Vitaliy has designed and iterated on features through play testing and usability, and has created new game features and enhancements to existing concepts and new games to drive user acquisition, retention, and monetization. Vitaliy has also participated in prototype efforts to prove-out early design concepts, and has presented new game concepts, designs, and stories to executive leadership and stakeholders. In addition, they have researched and stayed abreast of technology trends and IT best practices, with a focus on continuous learning and possible application to the business.
Rizol has also supported content team to ensure high quality content in line with the game’s vision. Vitaliy has also created corporate identity, branding, style guides and cultivated brand design culture. Moreover, they have developed successful design processes and shared philosophies, methodologies, and tools with the studio.
Vitaliy Rizol has a Bachelor's degree in English Language and Literature from Taras Shevchenko National University of Kyiv and a Master's degree in English Language and Literature from UHasselt.
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