Melissa Rose

Director of Marketing at ABNB Federal Credit Union

Melissa Rose has a diverse work experience in marketing and communications. Melissa most recently served as the Director of Marketing at ABNB Federal Credit Union, where they oversaw all digital and traditional media projects and managed a budget of $1.6M. Prior to this role, Melissa was the Marketing Operations & Project Manager at the same organization.

Before joining ABNB Federal Credit Union, Melissa worked as the Marketing Director at Bayside Harley-Davidson. In this role, they successfully aligned the advertising budget and marketing plan with campaign goals. Melissa also achieved impressive results in terms of reduced expenses, increased revenue, and organic growth of e-newsletter subscriptions and social media engagement.

Melissa's earlier experience includes working as a Marketing & PR Coordinator at nTelos Wireless and as a Northern Suffolk Media Sales Specialist at Suffolk News-Herald.

Throughout their career, Melissa has consistently demonstrated strong leadership and strategic thinking abilities, as well as a track record of implementing innovative marketing strategies and achieving impressive results.

Melissa Rose obtained their Bachelor of Arts (B.A.) degree in Communication Studies with a focus on Organizational Communications & Public Relations from Longwood University, where they studied from 2005 to 2009. Prior to their university education, they graduated with honors from Lakeland High School in 2005.

In terms of additional certifications, Melissa obtained the "Communicating with Empathy" and "Driving Inclusion with Empathy" certifications from LinkedIn in March 2022. Melissa also completed the "Initiating and Planning Projects" certification from the University of California, Irvine Division of Continuing Education in 2021. In November 2020, they obtained the "Change Management Foundations" and "Managing Your Manager" certifications from LinkedIn.

Melissa has also received several certificates of appreciation from various organizations and companies, including the "Certificate of Appreciation - ABNB Chesson to Ghent Move Committee" and "Certificate of Appreciation - ABNB Moyock Branch Committee" from ABNB Federal Credit Union. Melissa was also awarded the "Core Value Award" from nTelos Wireless and participated in the "Elizabeth River Tunnels Project Community Roundtable" organized by Elizabeth River Tunnels. Furthermore, Melissa holds certifications in event trailer driving from nTelos Wireless and has been recognized for organizing successful events, such as the "Sold Out Tommy Flanagan Meet & Greet" held at Bayside Harley-Davidson.

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