Philip Lawrence

Philip Lawrence has a diverse work experience spanning over 15 years. Philip currently holds the position of Vice President of Analytics at Acronym since September 2020. Prior to this, they worked for Innovian as a Chief Technology Officer from July 2019 to September 2020.

From 2009 to 2019, Philip worked at Acronym in various roles, including Director of Analytics Innovations and Digital Analytics Engineer. In these positions, they engineered analytics solutions for clients, managed project needs, and provided technical support. Philip also developed an award-winning Adobe Launch extension and delivered a data layer-driven solution for tag management, reducing implementation time by approximately 25%.

In 2014, Philip worked as a Consultant at Stratigent for a short period. Prior to that, from 2005 to 2013, they were self-employed as a Freelancer, developing custom websites for various clients and implementing advanced web analytics solutions to track ROI.

Philip Lawrence completed their education in the field of computer sciences at Austin Community College from 2007 to 2011. During the same period, they also pursued a degree in electrical engineering from The University of Texas at Austin, which they completed in 2009. In addition to their formal education, Philip obtained several certifications, including Tealium iQ Advanced Deployment & Solutions from Tealium in September 2015, Adobe Certified Expert: Adobe Analytics - Developer from Adobe in October 2011, and Google Analytics Individual Qualification from Google in August 2011.