Craig Wilkinson

Lead Director, Strategic Marketing at ActiveHealth

Craig Wilkinson has had an extensive career in strategic marketing and leadership roles. Craig is currently the Lead Director of Strategic Marketing at ActiveHealth Management, where they have been since 2020. Prior to this, they worked at Aetna, a CVS Health Company, from 2013 to 2020. At Aetna, they held various positions including Strategic Marketing Director, Director of Marketing Optimization, and Field Marketing Director. Before joining Aetna, Craig worked at Genworth Financial as a Director of Market Strategy from 2010 to 2012, and at Mercer as a Marketing Leader from 2007 to 2010. Craig began their career as a Marketing Director at Fiserv Health from 2004 to 2007. Throughout their career, Craig has demonstrated expertise in developing and executing strategic marketing plans, driving sales and lead generation, and implementing innovative marketing strategies to grow business and increase brand equity.

Craig Wilkinson has an MBA degree from the University of Richmond. Craig also holds a BS degree in Business from Ferrum College.

Links

Previous companies

Genworth Financial logo
Mercer logo

Timeline

  • Lead Director, Strategic Marketing

    July, 2020 - present

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