Barbara R. Young

Barbara R. Young is a seasoned professional with extensive experience in commercial strategy, marketing, and coaching. Currently serving as the VP of Commercial Strategy at Acumen Strategy Consultants, Barbara develops data-driven commercial roadmaps for clients. As the Founder and Mental Coach at Mindful Living Asia, Barbara supports individuals in overcoming personal challenges and enhances executive performance. Prior leadership roles include Chief Executive Officer at MyLifestyle Incorporated, where Barbara pioneered a successful weight-loss program, and Category Director at Diageo, driving growth for major beverage brands in the Asia Pacific region. Additionally, Barbara has held significant marketing positions at Chevron and Procter and Gamble, achieving record growth for various healthcare and consumer brands. Barbara holds a Bachelor of Science degree in Liberal Arts and Commerce from De La Salle University.