Ricardo J. Martinez

Ricardo J. Martinez is a seasoned marketing professional with extensive experience in digital marketing and paid media. Currently serving as the Director of Paid Media at Adaptive Security since August 2025, Ricardo has previously held key positions including Senior Growth Marketing Manager for Paid Search at Wiz, and Paid Search Manager at Klaviyo. With a strong background in driving growth for B2B SaaS and local businesses, Ricardo has proven expertise in generating qualified leads and implementing marketing automation processes. Educational credentials include a Master of Business Administration from the University of Illinois Urbana-Champaign and a degree in Advertising from Temple University, complemented by a minor in Creative Writing and a specialization certificate in Spanish and Latin American Studies.