Lisa Counsell

Chief Commercial Officer at AdaptX

Lisa Counsell comes to AdaptX with more than two decades of leadership experience in healthcare and technology, including executive positions managing sales, clinical optimization, and customer success programs. As a proven industry leader, she has successfully led teams focused on clinical consulting, EHR optimization, sales, business development, sales support, and clinical solution design. At AdaptX, Lisa manages sales and account management teams, develops new business opportunities, and creatively solves customers’ needs. Before focusing her career on healthcare technology, Lisa served as a frontline critical care nurse and has a Bachelor of Science degree in Nursing.


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