Harmon Lyons is an accomplished professional with extensive experience in business leadership and strategic advisory roles. Currently serving as Chief Business Officer at Adelaide, Harmon has previously held significant positions including Strategic Advisor at Upwave, EVP/GM of Global Data Solutions at Guideline, and VP/GM of Global Marketing Solutions at TransUnion. Additionally, Harmon served as Senior Vice President for both The Americas and Global Business Development at Integral Ad Science. Harmon holds a degree in Business Administration with a focus on Marketing from the Gies College of Business at the University of Illinois Urbana-Champaign and is a graduate of Glenbrook South High School.
April, 2024 - present