Adidas
Emmanuel Picard is an experienced professional in category management and sports marketing, currently serving as Senior Manager for Category Management Football and Key Accounts at adidas since September 2017. Previously, Emmanuel held positions at EPS Consultants, focusing on client services and business development, and worked as a recruitment consultant at Sheffield Executive. With a background in logistical coordination at ArcelorMittal and sales management at AG AUTO, Emmanuel brings extensive expertise in client relations, strategic initiatives, and project management. Academic credentials include a Bachelor of Business Management from SEGi University & Colleges and a Brevet de Technicien Superieur in International Business from Lycee Perier.
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Adidas
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Adidas designs and manufactures shoes, clothing and accessories for athletes, and more recently, Adidas has added a lifestyle category to the brand. They are the largest sportswear manufacturer in Europe, headquartered in Herzogenaurach, Germany, and they are the second largest in the space globally after Nike. Adidas employs more than 59,000 people worldwide. Adidas is guided by their purpose, ‘through sport, we have the power to change lives. Everything they do is rooted in sport - the way the company is run, how it works with partners, how it creates products, and how it engages with consumers. Adidas aims to to include and unite people in sport, and to create a more sustainable world as they strive to expand the limits of human possibilities. Some of Adidas’ best know brands include, among others, Ultraboost, NMD, and Superstar for footwear, and franchises such as the MyShelter Jacket, the Tiro Pant, and the Z.N.E. Hoodie for apparel. Adidas also prides itself on innovation, recently commercializing successes like Predator Freak Vegan, a 100% vegan football boot, and Adizero Adios Pro 2, a high-performance running shoe that has been worn in the breaking of six world records.