Florent Chassagne

Florent Chassagne is a seasoned marketing professional currently serving as a Senior Brand & Activation Manager at adidas since May 2021, focusing on the activation of adidas Originals within the Wholesale market. In this role, Florent is responsible for developing and implementing the French Wholesale Omnichannel strategy for the lifestyle category. Previously, Florent held significant positions at The LEGO Group, including Senior Brand Marketing Manager for France, Spain, and Portugal, and Head of Trade Marketing for LEGO France. Florent's earlier experience includes roles at Parfums Christian Dior and Procter & Gamble, as well as project management roles at Crédit Foncier. Florent holds a Master of Science in Marketing from ESSEC Business School and has also studied at Duke University’s Fuqua School of Business.