Ivy Lau

Ivy Lau has a diverse work experience spanning various roles and companies. Ivy'smost recent position is as the VP Technical Client Services at Adjust, a global app marketing analytics platform. Ivy joined Adjust in May 2021 and is responsible for ensuring high privacy and performance standards. Prior to this role, Ivy served as the Head of Technical Account Management China at Adjust from June 2018 to April 2021. Ivy also held the position of Team Lead Technical Account Management China from August 2017 to May 2018. Ivy's earlier experience includes roles as a Technical Senior Account Manager at Adjust from January 2017 to July 2017, and as an Account Manager from April 2016 to December 2016.

Before joining Adjust, Ivy worked as an Account Manager at IconPeak, a mobile-only performance advertising platform. Ivy was responsible for identifying potential app/game publishers, working on media plans, optimizing results, and maintaining long-term client relationships. Ivy started their career as a Live Game Producer at Piraya Mobile GmbH (Gamigo AG Group) from March 2014 to July 2015. Prior to that, they worked as a Freelance Marketing Executive at Debigou Versandhaus from September 2013 to June 2014. Ivy's early career also includes positions at TBWA HONG KONG, where they served as a Senior Account Executive from June 2012 to August 2013 and as an Account Executive from July 2010 to May 2012.

Ivy Lau received their Bachelor of Business Administration (B.B.A.) degree in Marketing from Lingnan University, where they studied from 2007 to 2010. Additionally, they obtained a certification in Preventing Discrimination & Harassment: Global Managers Edition V5 from Traliant in April 2023.