Liliya Figotin is an accomplished product marketing professional with extensive experience in leading strategic initiatives and product development across various industries. Currently serving as Principal Product Marketing Manager for Adobe Firefly (Gen AI) since July 2022, Liliya has also held significant roles such as Strategy Advisor on the Board of Directors for collllor.com and Founder and CEO of Got a Quest, where a successful strategic exit was achieved in 2021. Previous positions include Lead GTM Strategy Consultant at Autodesk and Senior GTM Strategy and Market Intelligence Manager at Workday, both of which involved driving growth through market analysis and collaboration with cross-functional teams. Liliya holds an MBA in Marketing from Indiana University and a Bachelor of Arts in International Studies and Marketing from Miami University, graduating summa cum laude.
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