Sara Daher is currently an Engagement Manager in the Digital Strategy Group at Adobe, where they work with beauty, fashion, and luxury brands in Europe to enhance their creative and marketing strategies using advanced technology. Previously, they served as a Digital Strategist for Retail and Consumer Goods at Adobe, focusing on customer experience and AI integration for top global brands, and held the position of Division Digital Manager at L'Oréal, leading digital media and e-commerce initiatives. Sara also gained early experience as a Product Growth Manager at an AI startup and worked as a Strategy Consultant at Accenture. They earned an MBA from INSEAD and a B.E. from the American University of Beirut.
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