Christine Maria Rivera

Christine Maria Rivera is an accomplished marketing professional with extensive experience in demand generation, product marketing, and strategic marketing communications. Currently serving as Director of Alliances Partner Marketing and Director of Product Marketing at ADP since January 2022, Christine has previously held leadership roles at stensul and ADP, focusing on go-to-market strategies and revenue growth for B2B SaaS products. With a background in managing marketing communications at Total Defense Inc. and ParTech, Christine has successfully developed and executed integrated marketing plans while collaborating with key industry partners. Educational qualifications include an Associate of Arts degree from Borough of Manhattan Community College and ongoing studies in the Microsoft Marketing Program at Northwestern University's Kellogg School of Management.