Blanca Ranera Gine is a skilled Digital Account Manager and Paid Media Specialist with extensive experience in managing and optimizing paid advertising campaigns. Currently at Adsmurai since August 2022, Blanca focuses on European markets for a global fashion brand, conducting daily KPI analysis and generating performance reports. Previous roles include SEM & Social Ads Specialist at Digital Menta, where management of various paid social ads and Google Ads took place, and Digital Account Manager Junior at IM, responsible for planning annual marketing strategies and optimizing advertising campaigns. Blanca began the professional journey as a Paid Media Specialist intern at Smartcex, developing ad campaigns and email marketing strategies. Educational background includes a degree in Publicidad, Relaciones Públicas y Marketing from Universitat Ramon Llull and a Master in Marketing Digital from Instituto Marketing, complemented by advanced English proficiency.
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