Gunel Mammadova has a diverse work experience in the field of digital marketing. Gunel started their career in 2012 as a Digital Account Manager at New Media Azerbaijan, where they were responsible for managing client relationships, setting digital media strategies, and conducting research and analysis. Gunel also mentored team members and optimized advertising campaigns. In 2017, Gunel worked as a Trainer at WoWoman Azerbaijan, where they provided in-class training on Digital Marketing and taught online advertising tools. In 2019, they joined McCann Worldgroup as a Digital Media Strategist, where they prepared and managed digital media strategies for clients such as Unilever, Carlsberg, Toyota, and Beko. Gunel independently facilitated client meetings and participated in digital marketing planning and execution. Currently, they are working as a Programmatic Manager at Adviad, a cross-channel advertising platform. Gunel is responsible for helping brands create, manage, and monitor their advertisements on multiple digital channels through a single platform.
Gunel Mammadova's education history is as follows:
Gunel Mammadova graduated from Skillbox.ru in 2021, where they studied SEO & Performance Marketing.
Prior to that, they attended the Digital Marketing Institute Ukraine from 2017 to 2018, specializing in Search Engine Marketing.
In 2014, Gunel completed their Master's degree in History of Europe and America from ASPU.
Before their Master's degree, Gunel earned their Bachelor's degree in Specialist on Caucasian countries from Baku State University in 2010.
In addition to their formal education, Gunel has obtained several certifications. Gunel completed the PPC Automation Course from Semrush in November 2022. In November 2021, they obtained the Digital Strategist certification from Skillbox. Gunel also completed the "Targeted Advertising on Facebook and Instagram" course at City Business School in February 2018. Gunel has a certification in Google Analytics from Google Analytics for Business, which they obtained in January 2018. Gunel is also certified in Search Engine Marketing by the Digital Marketing Institute.
Gunel is also a certified specialist in AdWords, holding a certificate from Google AdWords Certified. The specific month and year of this certification are not provided.
December, 2021 - present