Margherita Pagani

Margherita Pagani is a distinguished academic and researcher specializing in Digital Marketing and Artificial Intelligence. Currently serving as a Research Affiliate at the Berkeley APEC Study Center and a member of the International Board for the AFM - Association Française du Marketing, their recent positions also include Founding Director of the SKEMA Center for Artificial Intelligence and Full Professor at SKEMA Business School, where Margherita holds responsibilities in research and teaching at both graduate and executive levels. Pagani has contributed to several esteemed institutions, including emlyon business school and Università Bocconi, and has held various roles in international assessment bodies and advisory committees, focusing on initiatives related to digital transformation and virtual worlds. Pagani's academic credentials include a Ph.D. from Université Jean Moulin and a post-doctoral degree from Université Évry Paris-Saclay.