Fred is an accomplished market and social research specialist with an impeccable track record in business development having physically worked in 31 countries in Africa and indirectly in about 40 African countries for both development agencies and for-profit clients. Prowess that has been vital in driving Africa 118's market & business intelligence, and business development across Africa. He is also the director for Research & Strategy in Explore Consulting & Research. He previously served as Research and business development executive for Ipsos Synovate for the Sub Saharan region. Currently he is the head of Business Development and Market Intelligence for Africa 118.
His main roles include: P&L, Commercialization and Business Development, Business and Market Intelligence and Information Data management.
Current role