Ismaeel Waseem currently serves as a Director at City Restaurants Group and Afrikana Kitchen, overseeing business development, operations, training, and marketing. As a Franchise Partner at Boo. and Heavenly Desserts UK, Ismaeel contributes to the growth of these brands. In addition, Ismaeel founded and acts as CEO for LawOn, providing affordable legal services and solutions. Ismaeel's experience includes roles as Managing Director at Seedless Marketing, Consultant Solicitor at JMR Solicitors LLP, Business Advisor at Riley Moss, and Commercial & Intellectual Property Solicitor at Forbes Solicitors. Academic credentials include an LLM in Intellectual Property & Commercial Law and a Law degree from The University of Manchester, complemented by the Legal Practice Course from The College of Law.