Magnus Lif is an experienced design leader, currently serving as Section Manager at AFRY Experience Studios since November 2017, following the merger with inUse. Previously, Magnus held positions including Head of inUse Stockholm and Design Manager & Senior Service Designer at inUse, as well as Director of Experience Design at EPAM, where management of Service Design and User Experience Design in the Nordics was key. Magnus has further experience as User Experience Lead at EVRY Sverige and Lead User Experience Designer at EDB Consulting Group, along with earlier roles as Usability Consultant and Chief HCI Officer at Icon Medialab. Educational qualifications include a Ph.D. in Human-Computer Interaction and an M.Sc. in Engineering Physics from Uppsala University.
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