Marina Melhem

Marina Melhem is an experienced professional in customer experience and product management, currently serving as Gerente de Customer Experience and Gerente de Operações de Produto at Afya since May 2021. Marina has successfully implemented agile structures and processes for product development, established governance materials, and enhanced customer satisfaction through innovative solutions, such as a WhatsApp support bot. Previous roles include Coordinator of Customer Experience at PEBMED and Match Group LatAm, where responsibilities involved team development, performance metrics management, and user journey optimization. Marina holds an MBA in Consumer Experience Management from ESPM and a degree in Social Communication with a focus on Journalism from Estácio.